New social-commerce model targets $50 billion in Việt Nam–US trade

Published on March 27, 2026

At a signing ceremony held in Washington D.C. last week, VIPTAM Group, in partnership with its logistics ally InLog Corporation, unveiled a comprehensive 10-year cooperation strategy aimed at reaching an ambitious target of $50 billion in two-way trade between Vietnam and the United States by 2035.

This bold initiative reflects the growing importance of social commerce as a driving force in international trade. The collaboration is set to leverage the strengths of both companies, combining VIPTAM’s market expertise and InLog’s robust logistics solutions to enhance the flow of goods and services across borders.

The partnership comes at a time when trade relations between Vietnam and the United States are experiencing significant growth. As both nations seek to bolster their economic ties, the focus on innovative trade models such as social commerce is likely to play a crucial role in achieving mutual economic prosperity.

In addition to facilitating trade, the cooperation aims to harness digital platforms to enhance customer engagement and create a seamless shopping experience. media with e-commerce, the partnership seeks to tap into the changing habits of consumers who favor online shopping through interactive and community-driven platforms.

Industry experts believe that the success of this venture could set a precedent for future collaborations in the region, potentially transforming the landscape of trade between Vietnam and the US. With a commitment to sustainability and ethical practices, both VIPTAM and InLog are also pledging to ensure that their operations contribute positively to local economies and communities.

As the two companies embark on this strategic journey, stakeholders from both countries remain optimistic about the potential economic benefits that this new social-commerce model could generate, further solidifying the relationship between Vietnam and the United States as they work together towards a shared vision of growth and prosperity.

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