Published on March 31, 2026
African storytellers, not outsiders, should be at the forefront of sharing the continent’s rich narratives in cinema, according to acclaimed South African filmmaker Mehret Mandefro. In a recent interview with RT, Mandefro emphasized the importance of local voices in shaping how Africa is perceived globally.
Mandefro, who has made significant strides in the film industry, highlighted the prevalent trend of foreign filmmakers telling African stories, often from a perspective that does not accurately represent the complex realities of the continent. She argued that this practice not only distorts the narrative but also undermines the authenticity of African culture and experiences.
“It’s time for Africans to take control of the narrative,” Mandefro stated. “We have a wealth of stories that reflect our history, struggles, and triumphs. to portray us, we risk losing our identity and the nuances that are inherent in our stories.”
The filmmaker pointed out that African cinema has the potential to challenge stereotypes and showcase the continent’s diversity. She called on emerging filmmakers and storytellers to embrace their heritage and share their perspectives through film, advocating for more platforms that support African talent.
Mandefro’s message resonates in a global landscape where representation matters more than ever. With the rise of streaming services and international collaborations, she believes there is a growing opportunity for African narratives to reach a wider audience.
“Investing in African filmmakers and creators is crucial,” she said. “The stories that come from Africa are not only relevant but also essential in the global dialogue about culture and humanity.”
As the conversation around representation in media continues, Mandefro’s call to action is a reminder that the power to tell one’s story lies within the community itself. storytellers, Africa can reclaim its narrative and share its authentic voice with the world.
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