Should you wear a wild outfit on a first date? It worked for this publicist

Published on March 29, 2026

When it comes to first dates, the age-old adage “Dress to impress” often rings true. However, for Emma Gott, a publicist based in Melbourne, the decision to wear a wild outfit turned out to be a game-changer. Flaunting a striking blazer from a lesser-known New Zealand brand, she not only caught her date’s eye but also sparked a conversation that led to a successful romantic connection.

Gott’s bold sartorial choice included vibrant colors and distinctive patterns, making her stand out in any crowd. While some might argue that conventional attire offers a safer route, Gott’s experience challenges this notion, highlighting how self-expression through fashion can lead to more authentic interactions.

The blazer she wore, crafted -and-coming New Zealand label “Kowtow,” has garnered attention for its commitment to sustainable fashion. Kowtow’s blend of contemporary design and ethical practices resonates with many young women, establishing it as a go-to brand for those seeking to make a statement. In fact, it’s often referred to as “the blazer all the cool girls wear,” a testament to its growing popularity.

Gott encourages others to embrace their unique style, especially on occasions where first impressions matter. “Your outfit is an extension of your personality,” she says. “If wearing something edgy makes you feel confident and happy, go for it! You’ll attract the right person who appreciates you for who you are.”

As societal norms around dating evolve, there seems to be a growing appreciation for individuality. The conversation surrounding attire and personal style is shifting, with more people embracing the idea that uniqueness can pave the way for meaningful connections. While traditional views might still advocate for neutral colors and classic cuts, Gott’s anecdote demonstrates that breaking the mold can lead to exciting possibilities.

In the end, Gott’s experience serves as a reminder: when it comes to first dates, confidence and authenticity trump conventional fashion guidelines. So, the next time you’re preparing for a date, consider leaning into your style instinct. You never know; a wild outfit might just set the stage for something wonderful.

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